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June 15, 2017

CT Digital Marketing Agency

A Global Leader and CT Digital Marketing Agency, ImageWorks provides award winning marketing, design, development, and CT Digital Marketing services. Founded in 1997, ImageWorks has been an industry pioneer and a true digital marketing agency from the beginning. We’ve created digital solutions for all industries, and our team continues to lead the pack in inbound marketing, pay-per-click outreach, and an array of digital marketing services. Our no-nonsense strategy will give your organization a true competitive advantage as we work with your team to define goals, implement solutions, and then measure ROI to make sure everything is on track.

Conversion Marketing/Inbound Marketing

Conversion marketing converts customers just browsing your website into completed actions or sales. ImageWorks’ goal is to gain your business as many conversions as possible. Conversions are defined as any measurable action that was performed on your website by your customers. A conversion could be a completed sale or a new subscriber for your newsletter, for instance. Our conversion marketing strategy emphasizes these key elements:

  • The creation of sales and the engagement of new customers
  • Finding real-time data to show how many of your site visitors are converting
  • Finding out why your visitors left without converting (landing page, bad link, etc.)

Awareness Marketing

Awareness marketing builds brand awareness for your business. Because we are an experienced CT Digital Marketing Agency, we strongly believe that without a strong brand, your business will suffer. Your brand builds your business. You want to make sure your customers know who you are among your competitors. The results of any good brand awareness strategy are as follows:

  • Create loyalty with customers
  • Brand awareness lowers your customer acquisition costs
  • Brand awareness helps capture lost customers through re-targeting awareness

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