75% of consumers often choose a restaurant to dine at based on search results.
The most important marketing tool for a restaurant today is its website. Consumers turn to the web to research local dining options, view menus, and get a sense of what they can expect from a dining experience. With the recent boom in mobile technology, just having a website isn’t enough anymore. Consumers are now searching for information about dining and entertainment options via their mobile devices more than ever before. Restaurants face fierce competition when it comes to search, so their websites and mobile sites need to be optimized to make it easy for the consumer to convert.
According to international marketing automation firm Eloqua, 70% of all mobile searches lead to an action within one hour. ImageWorks creates informative, beautifully designed, easy to navigate websites and mobile sites, that will help you to stand out from the competition and drive more customers into your business.
Common features of dining and entertainment web designs:
- Contact info including prominent telephone number and business hours
- Location info with maps and directions
- Photos and videos showcasing, cuisine, environment, and atmosphere
- Online menu/ordering capabilities
- Call ahead seating
- Gift certificate purchase options
- Online reservation requests
- Event calendar
- Awards and recognitions
- Chef/staff bios
- Current discounts and promotions
- Customer reviews and testimonials
ImageWorks will work with your business to design an effective website and mobile site that will enable your establishment to increase customer satisfaction, grow its customer base, and increase sales.